Girl Gaze: Journeys Through the Punjab & The Black Country, UK is a photographic exploration of The Punjab and diaspora communities in the West Midlands through the voices of young girls and women. Bringing together newly-commissioned work by four women artists: Jocelyn Allen (UK), Jennifer Pattison (UK), Andrea Fernandes (India) and Uzma Mohsin (India), the exhibition explores diverse themes regarding gender, identity, patriarchy, tradition, culture, memory, place, belonging and difference that shape the lives of women in both countries.

As part of the event design, the visual identity was developed using a custom typeface along with unique brand elements that were carried across all communications including social posts, invitations, posters, event catalogue and outdoor displays. Working closely with the curator and the artists, the exhibition design for different venues were conceived to bring to life all the different works in multiple formats.